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Key Details

| Company Name ADG Company (SOONSHOT)

| Founded  2024

| Industry   Short-form Content & Digital Entertainment Platform

| Open for  Co-production / IP Funding / Distribution Partnerships / Brand Collaborations

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Elevator Pitch

“We help global creators and studios turn short-form stories into scalable IP by combining K-culture storytelling, data-driven production, and a fandom-powered OTT platform.”

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Portfolio

BODYGUARD’S SECRET CONTRACT

MIRRORING LOVE

THE MATCHMAKER’S SECRET ROMANCE

WHAT SUMMER LOVES

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Performance Highlights

📱 User Growth & Engagement

• 40K MAU and 270K cumulative views within 120 days

• Avg. watch time per user: 25 minutes

• 27.3% organic users, demonstrating strong product pull

💰 Monetization

• 2,026 paid subscribers achieved in early phase

• ARPPU: $12.97, competitive with leading OTT benchmarks

• CAC: $5, driven by efficient creator-led growth engine

📈 Conversion & PMF Traction

• Paid conversion rate improved from 0.18% → 4.41% (exceeding target 3x)

• Strong retention and subscription driven by original short-form IP

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Singapore Expansion Plan

We aim to build Singapore as our SEA creative & distribution hub by:

• Co-producing short-form drama IP with Singapore studios & creators
• Partnering with local platforms & broadcasters for distribution
• Establishing cross-border ecosystem for talent, IP, and brand partners </aside>